For the John Frieda product launch, we worked with Perception Audiovisual to provide an immersive video installation in the sky room at the New Museum. There was a super wide LCD video wall, floor projection, LED curtains and holographic product displays that we designed video for. Showcasing the “foaming” quality of the product, we literally COVERED the entire room with foam during the reveal moment.
Content Direction: Eric Barry Drasin
3D motion graphics: Jeanne Angel
Production/Media Servers: Perception Audiovisual Services